• Chancers wasting your time - Most franchisors do not have the time to sift through hundreds of applications to select the right candidates.

• Poor candidate profiling process - Many franchisors do not have a scientific system of selection, so go on gut-feel.

• Poor franchise fit - A mismatch between the franchisor and franchisee

• Applicants may not be fully committed to your brand and may also be exploring multiple franchise offerings

• Not knowing which advertising platforms to use, taking into account the number and quality of leads generated in relation to cost.



• Not matching a viable opportunity or location to a suitable prospective candidate. - causing landlord problems down the track.

• Franchisee expectation is not fully met, leading to their own frustration in the process of finding a franchise.
  

• Not collecting the right information - eg: credit records, candidate lifestyle, nature of collateral, source and availability of own cash, police & tax clearances, etc.

• Entrepreneurial aptitude assessments not done - Are your candidates actually inclined towards business?

• Applicants are not screened - for the necessary skills / training / experience.

• Selecting the wrong candidate -  Some people bluff or make a nuisance of themselves, until taken on.

• Should a funding application be rejected, the time, energy, commitment and patience invested could cause a reputation damage to the brand.

• Delayed funding approvals - mainly because of the franchisee's bad credit record, or they have submitted incomplete documents.

• Applicant’s balance sheet says that getting funding will not be a problem, yet it is incorrect.